Saturday, March 14, 2009

Etiqa Takaful Medic-Save Rider

Etiqa Takaful Medic-Save Rider, provides customers with the freedom to tailor-make their takaful protection to suit their current needs. This product allows customers with the option to add-on medical coverage at a nominal sum with new purchases of Etiqa Takaful Mesra, Etiqa Takaful Prima, Etiqa Takaful Warisan and Etiqa Ehsan Takaful plans. Etiqa Takaful Medic-Save Rider is unique as it a traditional family takaful product in which it also offers the additional coverage for funeral expenses.

The Etiqa Takaful Medic-Save Rider provides coverage of 90% of medical and hospitalisation bills, and comes with a medical card for hassle-free admission to panel hospitals. There are more than 190 hospitals nationwide for the certificate holders to select from.

With the Etiqa Takaful Medic-Save Rider, Etiqa Takaful’s certificate holders will receive:
• All hospitalisation and surgical benefits
• Emergency and outpatient benefits
• Choice of extending coverage by upgrading to a more comprehensive plan
• Medical card for hassle-free admission to panel hospitals
• Affordable contribution rates
• Guaranteed renewal of up to 75 years of age
• A choice of six plans, from which to select the most affordable option
• Surplus sharing is offered

“At Etiqa, we believe in placing people over policies. This product is an add-on product as we want to allow our customers the freedom to choose. This product will give them the opportunity to tailor make their takaful needs. They can take a basic plan like Etiqa Takaful Mesra and then add-on Etiqa Takaful Medic-Save Rider to make their protection more complete. Plus, the renewal is guaranteed up to 75 years of age”, said Etiqa’s Head of Agency, Ab Latiff Abu Bakar.

“We are always striving to create insightful and useful solutions that will make a difference in our customers’ lives. This is in line with our belief in Humanizing Takaful. We’ve listened to customers and based on research conducted, we know that this is what they want and need. Hence, Etiqa Takaful Medic-Save Rider”, he added.

Latiff also said that this is the first traditional family takaful based medical plan. What this essentially means is that customers will get additional coverage for funeral expenses that are not offered under the general takaful schemes. Furthermore, it is made more affordable with the option of monthly, quarterly or yearly contributions. The Etiqa Takaful Medic-Save Rider was soft launched in February with an initial target of up to 2,000. “However, as of June 15, the Takaful Medic-Save Rider has already been attached to more than 5,000 policies. This has surpassed our initial target by some 60%”, he said.

“Looking at these numbers, we are confident that we will be able to meet our target for 20,000 policies to be attached with Etiqa Takaful Medic-Save Rider next year. Based on the sales, it is apparent that our agents are excited about the product and the response from the customers has also been encouraging,” added Latiff.

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